• Communications. Elevated.

    Strata helps organizations build and sustain winning relationships.


    Customers. Employees. Communities. Investors. Influencers. Regulators. Media.

    They shape your business. They make the difference between success and "whatever happened to...? "

    Strata Communications helps clients navigate and deepen critical relationships. Our approach is grounded in strategic insight and creative problem-solving. We help manage issues and opportunities that open doors, build trust and create meaningful change.
    Above all, Strata delivers focused communications counsel that elevates our clients' brand and aspirations.

  • Strategic insight that reads the waves.


    Strata delivers timely and clear-headed counsel – along with new perspectives and insight. We help clients anticipate and respond to issues and opportunities, and forge stronger alliances with groups critical to their success. Strata blends street smarts and industry best-practices to deliver communications solutions that change awareness, thinking and behaviour.



    Where's your next wave breaking?

    Thinking that changes the view.


    Perspective is everything. We diligently research, set clear objectives, deliver on-target counsel and measure success. Above all... we create communications solutions that align with our clients' mission and business goals.


    Ready for a new angle?

    Ideas that move people.



    Successful communications creates meaningful change. It inspires people to see and do things in new ways. Forging community support. Earning trust. Engaging employees. Building brand loyalty. Increasing participation. Strata creates compelling, persuasive communications solutions that resonate with people and move them to action.


    What's your next move?


    Stratified Expertise

    Strategic Direction

    Strategic thinking is where it all starts. And it's Strata's core strength. We give clients a 360-degree view of the communications landscape and map out directions, milestones, challenges and destinations for every journey. It's like a GPS for your corporate communications – without the robotic voice.

    Reputation Management

    Corporate reputation and trust are critical to success. And they need to be earned. Strata helps organizations and their leaders communicate achievements, tell authentic stories and demonstrate integrity. We take a unified approach to reputation management – from internal communications to public engagement.

    Issues + Crisis

    "We didn't see it coming..." It's the lament of many organizations hit by unexpected issues and crises. Strata provides a disciplined, dynamic approach to issues management and crisis planning and response. You've worked hard to build your brand and reputation. We'll help you strengthen and protect them.

    Brand Building

    We view branding as far more than a marketing or sales function. It's the essence of your company – and the touchstone of your reputation. Our brand management approach maps and targets a broad range of stakeholders and touchpoints. It deepens relationships, and earns confidence, loyalty and support.

    Environmental Relations

    Climate change and other pressing environmental issues demand specialized skills. Strata provides deep expertise and experience in community engagement, public consultation and risk communications. Our collaborative approach to environmental relations creates trust and shared success.

    Corporate Storytelling

    Strata helps clients tell stories in new ways. Stories that resonate with audiences. Narratives with novel approaches. People respond to stories that are relevant – stories that touch their lives. People connecting with people. It's what makes businesses and relationships work. Let's tell your story.

  • Clients

    Select clients we've been privileged to work with:


    Halifax Stanfield International Airport

    IWK Health Centre

    Strait of Canso Superport

    Coady International Institute

    Divert Nova Scotia

    Patterson Law

    Parks Canada

    Conestoga-Rovers & Associates

    Atlantic Centre for Ethics in Public Affairs

    Nova Scotia Gaming Corporation

    Workers Compensation Board of Nova Scotia

    Atlantic Canada Electronics Stewardship (ACES)

    Conseil scolaire acadien provincial

    Annapolis Basin Conference Centre


  • Leadership

    John M. Gray, Principal

    With over 30 years’ experience as a communications professional, John has helped a diverse range of clients engage and connect with their audiences. He has helmed award-winning local and national programs for public, private and not-for-profit organizations.


    With a focus on results and opportunities, John provides strategic counsel and services across the public relations and corporate communications spectrum – from primary research and strategic planning to brand-building and reputation management.


    Clients turn to John when projects call for sound judgment, measurable results and clear insights. He has taught full-time in Canada’s premier university Public Relations program, and remains current with the latest management thinking and trends. His talent for translating research and understanding into real-life solutions marks his work as a consultant and trusted advisor.


    As Strata's principal, John works closely with a network of like-minded professionals to bring clients the right mix of strategic and creative expertise – from project inception to successful completion.



  • Connect

    Elevate your communications. Connect with Strata.